House of the Year Regional Magazines 2015

House of the Year Regional Magazines 2015

2015 saw the launch of 11 Regional House of the Year magazines showcasing all 345 entrants in the Registered Master Builders House of the Year competition throughout New Zealand. The magazines were delivered to consumers via a combination of major and local newspapers, direct-to-home services and in Westpac branches nationwide. The B Media team organised the photography of and wrote feature articles for each home, developed regionalised lifestyle content for each publication including interior and colour trends and local designer profiles. Designed and executed bespoke integrated advertising solutions for clients, sold over 1,045 individual adverts, developed a distribution plan and delivered 591,000 glossy magazines nationwide within a tight timeframe of regional award events between June and August 2015. The 2016 magazines are in the early stages of production, with an anticipated increase in magazine book sizes and increased entrants this year.

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